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INTEL

INTEL COVER.jpg
 

"The Chase" 1:45 

 

Directed by Smith & Foulkes, (Honda “Grrr”) and filmed by cinematographer Oliver Wood (The Bourne Identity Trilogy), the spot weaves animation with live-action to demonstrate the power of Intel’s new Core i5 processor. The video, which was filmed on location in Prague, shows an action-movie style chase through a multitude of computer program windows and sites, from Apple’s iTunes to Facebook, YouTube and even Microsoft Office and the Adobe Creative Suite – all on a single computer desktop.

 
 

Print - We extended the Core i5 campaign in print by creating powerful-themed images out of multiple program windows.

 
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